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Patton Media President Joins Rotary International

September 12, 2014 NJAPW

On September 11, 2014 Patton Media President, Nancy Wuennemann, joined Rotary International as a member of the Tribury Rotary Club in District 7980.

Included in the photos are Mukund Nori, John Monteleone, Ron Webb and Nancy Wuennemann.

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Christmas By the Numbers

November 20, 2013 NJAPW

We came across this story looking at the holiday in England last year. With all the trimmings out in the stores the day after Halloween, what kind of comparisons can we make here in the USA this holiday season? Can you identify the shopper in your family or social circle?

The “Christmas Creep”

The early arrival of Christmas retail campaigns has created two very distinct types of Christmas shopper, according to Experian.  This Christmas sees the emergence of ‘The Festive Early Bird’, who is most likely to have Christmas shopping well under way by early December and ‘The Savvy Christmas Saver’, who will still be shopping on Christmas Eve.

By using its Hitwise competitive intelligence tool to look at visits to the shopping & classifieds category online in the four weeks ending 8 December 2012 and by comparison the four weeks ending 5 January 2013, Experian has identified where each type of shopper is likely to live:

Portrait of the Festive Early Bird:

  • Mid 40s to mid 60s.
  • Married.
  • Parents – families with children under 15 years old.
  • High income families with household incomes over £100,000.
  • Focus on quality when shopping.
  • Likely to shop at Amazon and John Lewis.

Portrait of the Savvy Christmas Saver:

  • Aged 18-25.
  • Single.
  • A mix of students and young professionals living in student houses or home sharing, and lower income singles.
  • Many on low incomes earning less than £10,000 per year.
(Courtesy: http://econsultancy.com/us/blog/63759-10-interesting-digital-marketing-statistics-we-ve-seen-this-week-12)

 

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Tea for a Good Cause!

October 11, 2013 NJAPW

Pullman & Comley Autumn Tea! I brought a couple of friends to the Women’s Networking Tea at the Wadsworth Atheneum in Hartford, from 5:30 to 8:00 p.m. Attorney Sharon Pope really kicked up her heels in RED for the evening festivities.  Many thanks to Fred Klein!

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Instagram Rolls Out Photo and Video Web Embedding -Ready Set Click!

July 12, 2013 NJAPW

Facebook isn’t about to let its $1 billion acquisition of Instagram go to waste. Continued innovation is the secret to both remaining relevant in an increasingly crowded field of apps that offer filters for photos and videos, and to seeing a return on such a hefty investment. Towards that end, the Instagram team just unveiled web embedding for photos and videos.

“Now, when you visit an Instagram photo or video page on your desktop web browser, you’ll see a new share button on the right side of your photo (just under the comments button). Click the button to see the embed code. Copy the block of text it gives you and paste it into your blog, website or article. When you hit publish, the photo or video will appear,” Instagram explained in a blog post.  The embed code is only available for public photos and videos, so if you’ve marked them as private, then nothing has changed. Furthermore, the company made it a point to reiterate that you own your content, noting that your embedded photo or video appears with your username.

“Whether you want to embed your video on your blog or a friend wants to feature your photo on a website, everyone will clearly see that your content belongs to you,” they said.

Let the embedding begin.

From Hot Hardware.com: http://hothardware.com/News/Instagram-Rolls-Out-Photo-and-Video-Web-Embedding/

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Patton Media Launches E.R. Hinman Web

June 1, 2013 NJAPW

E.R. Hinman Lumber Home Page

Patton Media is pleased to announce the launch of a website designed for E.R. Hinman and Sons Lumber Company in Burlington, Connecticut.

In addition to web development, Patton Media provides photography, video production services, marketing development, social media maintenance and social media training for employees.

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