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Facebook, Twitter, Reddit, Pinterest – A Case Study In Social Media Demographics

March 11, 2012 NJAPW

Did you know that more than 66 percent of online adults are connected to one or more social media platforms? The most dominant social networking sites, which naturally includes Facebook and Twitter, but also Google+, LinkedIn, Pinterest and Reddit (which should never be underestimated), have a collective audience of more than a billion active users, sucking up hours and hours of our time each and every month.

But who exactly is using these channels?

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