Patton Media

Patton Media Blog

Here’s The Best (And Prettiest) Way To See Exactly How You’re Being Tracked Online

March 2, 2012 NJAPW

Firefox-browser provider Mozilla has released an awesome new tool for seeing how you’re being tracked on the Web. If you install the add-on Collusion, you’ll be able to get an aesthetically-pleasing graph showing you how any site you visit is putting trackers on you like an endangered animal in the wild. After installing yesterday, this is what my graph looks like after 12 hours, at right. I’ve highlighted the sites that have marked me with the “Quantserve” cookie, fromQuantcast, which measures audiences on any given site, breaking them down by age, gender, educational and income level, ethnicity, and when, on average, they lost their virginity. (Okay, maybe not that last one.)


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